Microencapsulated Beet Red Powder | Heat-Stable Color

EarthHue Beet Red 20 is a microencapsulated beetroot pigment derived from red beet (Beta vulgaris), engineered to overcome the traditional heat and light sensitivity of natural betalain colorants. Its protective coating significantly enhances thermal stability, making it viable for a broader range of processed food applications than conventional beet red extracts.

Beet red obtains its striking red-to-pink hue from betalains — water-soluble nitrogen-containing pigments that include betacyanins (red-violet) and betaxanthins (yellow-orange). While naturally vibrant, betalains are historically susceptible to degradation under high temperatures, prolonged light exposure, and extreme pH conditions. EarthHue's microencapsulation technology creates a barrier around each pigment particle, shielding it from thermal stress and oxidation during processing and storage.

This formulation is optimized for dairy products such as yogurts and flavored milk, frozen desserts including ice cream and sorbets, and dry snack applications where a bright, natural red is desired. The microencapsulated form also improves handling, dispersibility, and shelf-life stability compared to uncoated beet red powders.

EarthHue Beet Red 20 is approved under EU E162 and holds FDA GRAS status, supporting its use in food products distributed across major global markets. It is non-GMO, allergen-free, and suitable for vegetarian and vegan formulations.

For product developers who want the authentic, clean-label appeal of beetroot red without compromising on processing performance, EarthHue Beet Red 20 delivers both color confidence and natural provenance in one reliable ingredient.